Are Personal Makeup Lessons Worth It?

How many times have you watched a makeup tutorial video or reel repeatedly, and even saved it to your phone in hopes of a miracle solution to under-eye bags, hooded lids, or the perfect wing? I admit that I love watching those mini-lessons and many of them work, but most times putting them into practice ends in frustration and just makes me late! In a world filled with makeup tutorials on the internet, you might ask: are personal makeup lessons worth it? Let’s talk about what you should expect during a lesson and hear from those who have experienced the confidence-building power of one-on-one makeup lessons.

Your Lesson Should Start With Questions

A big indicator of what’s worth your time and money is how your lesson will go. Your makeup artist should start with a consultation, not just launch into a look that is trending. My favorite questions to begin a lesson are: What are you using now? What do you like about what you are using now? What would you like to change? Since I allow my clients to bring personal makeup, I’ll ask what’s working and what’s not in their makeup bag. Plan ahead by writing some of your own questions down. You should discuss your makeup preferences, concerns, what you hope to achieve, and how much time you usually spend on your makeup application daily. 

One Size Does Not Fit All

Personal makeup lessons are just that… personal. They are tailored to your unique features, preferences, and skill level. For example, mature skin requires different techniques. Many of my senior clients always tell me, “I’m still doing the same makeup as when I was thirty, and it’s not working.”  Everyone has different skin types, eye shapes, and skill levels. Most online tutorials do NOT take that into account. 

So, one of the most important aspects in considering whether personal makeup lessons are worth it or not, is how tailored the lesson will be to your unique goals. Whether you’re a makeup novice or looking to enhance advanced techniques, the lesson should be customized to meet your specific needs. Personal lessons are focused and efficient. Instead of sifting through countless online videos, you get targeted guidance, saving you time and frustration.

Your Opinion is Valuable

“You have a say as to the look you want, and you should feel comfortable sharing your opinion.“

Marla Hursig, The Honest Image

For my clients at the studio, the only rule I have is that they must LOVE the look they leave with. Have you ever experienced a makeover where you left hoping you didn’t run into anyone you know leaving the mall? If a client feels like she wants to wipe off any makeup as soon as she gets into the car, I have not done my job. As a makeup consultant, I respect my clients’ opinions as to the look they want, but at the same time coach them to elevate their look and recommend the best colors and products for their needs.   

Hands-On Learning

Unlike online tutorials, personal lessons offer hands-on learning. Your makeup instructor guides you step-by-step, ensuring you grasp techniques and can replicate them confidently. I often demonstrate one side and offer them encouragement and the opportunity to take the brush and apply the other side.  Each client leaves with a personalized worksheet with tips, techniques, and product notes. Don’t be afraid to ask questions. You should leave your lesson knowing that with a bit of practice, you can achieve and replicate the look you love! Learning from a professional will boost your confidence.

Try Before You Buy

Without professional help, you often can expect a lot of trial and error in purchasing products. How many products have you thrown away because you couldn’t try them before you bought them?  Have you tried to buy makeup online and they ask you which model you look like or what color your veins are?  It’s often impossible to know how to answer those questions.  Personalized lessons can save you money, so you avoid costly mistakes.   

A professional makeup artist can recommend products that suit your skin type, tone, and style. This personalized advice helps you build a makeup collection that enhances your features while considering your budget. Even if you go into a retail store for a foundation match, make sure you can try it on your face before you leave. I’ve had clients bring to the studio “custom-matched” foundations that were nowhere near a match. 

You Have my Number!

Do you have the number of the person who sold you your makeup? Can you get in touch with them for service after the sale or with questions or concerns?  Professional lessons allow for open communication. Feel free to ask questions, seek advice, and address any concerns you might have, especially after your lesson.

Are Personal Makeup Lessons Worth It?

Hear from an Honest Image Client

“Marla made me feel so beautiful! I went in incredibly uncomfortable and overwhelmed with makeup, and she taught me how to apply it so I looked like the best version of me. Interacting with her was like being with an old friend. She didn’t pressure me into anything, and I definitely felt more confident walking out of there. I’m excited to apply what she taught me.”

Amanda S.